We can develop complex sales flows to manage the sending of emails based on specific activities carried out by the final target.
An evolution of the simple DEM on leads segmented by lists.
We optimize with a specific job, the sending of communications according to the interactions and actions of users, and we orient them according to the needs of online sales or lead generation.
Funnel Marketing involves following the behavior of a user and adapting communication-based on how they act.
The effect will be to obtain an extremely personalized communication on the user and to prepare him for the actions we want him to do, such as online purchases, downloads of materials, views of video tutorials, participation in events, and so on.